AMPLIFY YOUR BUSINESS LIKE NEVER BEFORE WITH AI 

Now is the time to embrace AI, enabling your teams to outpace the competition, increase productivity, and achieve unprecedented success. 

HubSpot AI Tools

AI is unlocking a lot of growth - even in a tough economic climate. 

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95% more efficient

Professionals using AI say it helps them spend less time on manual tasks. 

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72% more productive

Business leaders say it makes their workers more productive. 

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68% more scaleable

Business leaders say it can help their company scale in a way that would be impossible without it. 

And with HubSpot AI it is EASY, FAST and UNIFIED. 

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EASY TO USE 

No technical specialists needed

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FAST TIME TO VALUE 

No barriers to entry

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UNIFIED CUSTOMER RECORD 

No knowledge gaps 

THE RIGHT AI SET UP WITH THE RIGHT PARTNER:  
Optimize Your HubSpot AI Setup with
Flawless Inbound 

Implementing AI may seem overwhelming, but with the right approach, it can drive significant value. Here are a few essential steps to guide you: 

 

Assess
Your Needs

Begin by identifying the specific areas in your business where AI can make a difference. Focus on tasks that are repetitive, data-driven, or require human decision-making. 

Choose
The Right Tools

The AI tools you select must align with your business needs and your team's technical expertise. 

Connect
Your Data

Integrate customer data across platforms to standardize and maintain consistency. Establish data-sharing mechanisms like lakes or warehouses so different departments can access and use the data effectively. 

Invest
In Employee Training

Proper training is essential, as many employees who plan to use AI are not yet familiar with trusted data sources or how to safeguard sensitive information. Educate your team on AI tools to ensure they feel confident and secure when using them. 

WHAT IS HUBSPOT AI  

LET’S LOOK AT THE TOOLS AND HOW THEY CAN ACCELERATE YOUR BUSINESS

BREEZE AGENTS

Social Media Agent

  • Generates posts tailored to your business, audience, and brand, speeding up your content process.  
  • Creates regular social media posts that engage your audience and keep your brand message strong, even providing recommendations at the best times to post.  
  • Uses past performance, business details, and industry best practices that seek to increase the effectiveness of your social media content.  

Content Agent

  • Generate conversion-driven landing pages, diversify your content with podcasts, showcase customer success through case studies, and produce SEO-optimized blog posts.  
  • Quickly produce various types of high-quality content that attract visitors and generate leads, including landing pages, podcasts, case studies, and blogs.  
  • Use internal and external data to ensure content meets goals, attracts visitors, and drives leads.   

Prospecting Agent

  • Identify companies and contacts in your CRM that match your ideal customer profile and target persona.  
  • Automatically researches each target company and contact to develop a deep understanding of their business and needs.  
  • Looks for signals of intent and activity, crafts personalized emails using its research and context from your CRM, and reaches out at the right time.  

Customer Agent

  • Train in minutes using your knowledge base, website, and blog content.  
  • Experience natural and trustworthy customer service with conversations that feel personal and authentic. Customize interactions to match your brand, using only approved content to prevent misinformation, while providing citations to build customer confidence. 
  • Enjoy seamless handoffs with routine queries handled automatically and complex issues routed to your team, allowing you to stay in control while maximizing efficiency.  
  • Track resolution rates, human handoffs, and customer sentiment. 

BREEZE INTELLIGENCE

Breeze Intelligence offers B2B enrichment and buyer intent data to help businesses drive new demand and increase conversions throughout the funnel, all directly within HubSpot.  

  • 40 continuously refreshed attributes, more than 200 million buyers and company profiles, and automatic enrichment of companies and contacts as they are added to HubSpot 
  • Define intent criteria by selecting important pages on your site, like the pricing page or use case library, and specify the minimum number of visits and recency of activity required.  
  • With intent orchestration, view an interactive list of high-fit companies showing intent and take immediate action by filtering these companies by your target market, intent level, and whether they are net new or existing accounts in your HubSpot Smart. 

AI POWERED HUBS

Enable your marketing, sales, and service teams to achieve greater success without increasing their workload.

YOUR MARKETING TEAM + AI

Time Saving – Creativity – Insights 

Optimize your marketing strategy to stay ahead of the competition. Two-thirds of marketers say that time savings is the biggest advantage of AI in marketing.  This frees up your time and capacity to do more and invest your time where it matters most. Whether you’re spinning out social media campaigns based on the latest news or launching digital campaigns based on industry-related trends, the ability to pivot and launch campaigns in days or even hours is pure gold.  

HubSpot’s AI assistants spark creativity, streamline marketing, and maximize your content ROI. With ChatSpot and the content assistant, you can: 

  • Generate and refine blog posts 
  • Enhance your email campaigns 
  • Create compelling copy that converts 
  • Craft irresistible headlines 
  • Design eye-catching images 
  • Research relevant keywords 

YOUR sales TEAM + AI

Sales & Prospecting with AI-Assisted Selling 

Close more deals faster with intelligent & delightful deal management tools and move your prospects through your pipeline with personalized sales engagement tools. 

Selling has become harder with elusive buyers, tight budgets, and poor performance. Consumers have more information at their fingertips than ever before, so when they engage with a sales team, they expect tailored conversations about how certain solutions specifically address their needs.  

Improve predictability and optimize processes with integrated reporting and conversational intelligence tools. 

Generative AI enables this personalization by providing tools like customized responses to customer emails and lead qualification systems that assess leads and provide insights before you reach out. Additionally, salespeople use AI to simulate sales calls for training and development, qualify leads through chatbots, and utilize chatbots for prospect outreach and lead generation. Since every company’s focus is likely to provide value to its customers, AI can handle routine tasks, freeing up more of your time to deepen your understanding of your customers and prepare for meaningful conversations and outreach. 

YOUR service TEAM + AI

Scale Support like never before and drive retention 

There are so many tools to personalize and optimize your customer success strategy using AI-powered tools, enabling your team to engage with your customers like never before. 

AI Chatbot: Cut support volume, increase efficiency, and resolve customer queries 24/7 with a GPT-powered AI chatbot. With one click, use your whole knowledge base as its repository of information, ensuring a safe and seamless AI-powered experience for your customers.
 
AI Assistant: Summarize calls and conversations with one AI-powered click so your team can move on to the next ticket faster. Plus, AI-powered reply recommendations based on ticket context to speed up time-to-reply.  

Conversation Intelligence: Leverage AI to gain insight into the contents of your calls. Automatically track terms of interest and build reports based on call content. Apply Conversation Intelligence to your calls placed through HubSpot Calling, Zoom, JustCall, Kixie, and more.

YOUR operations TEAM + AI

Use AI to drive greater efficiency and enhance data-driven decision-making. 

From Automation of Tasks, Enhanced Data Management, Predictive Analytics needs and optimization processes, Personalization, Scalability, and real-time insights, AI tools can help scale operations without a proportional increase in resources, maintaining efficiency. By automating processes and improving efficiency, AI can lead to cost savings over time.  

AI-Generated Reports  

You can now add and edit descriptions on Reports, with the added benefit of helpful AI to make the process quick and easy. 

AI-Assisted Report Descriptions 

You can now add and edit descriptions on Reports, with the added benefit of helpful AI to make the process quick and easy. Use Case: Understanding Reports can be really difficult! Having a description that helps to explain what a report contains, what it's useful for, and what questions it can answer makes it much easier to gain insights. 

Flawless Inbound AI Solutions – Driving immediate business impact

At Flawless Inbound, we are here to help you drive your business growth by embedding AI across your organization. As a trusted HubSpot Solutions Partner, we ensure that your AI tools are customized and optimized to the utmost, so you can make confident, data-driven decisions with AI grounded in your business’s own data. We also deliver our AI solutions with an eye toward the highest standards of ethics, security, and privacy, ensuring your tools align with industry best practices. 

Our AI services include: 

  • Custom CRM Programming 
  • AI Tool Configurations 
  • AI Training 
  • Marketing Automation 

Schedule a personalized strategy session today and see how Flawless Inbound can help you harness the power of HubSpot AI to drive your business objectives forward. 

HubSpot's Ethical Approach to AI: HubSpot's approach to AI is based on trust, transparency, and accountability. Their AI Ethics principles provide a framework that informs AI product development: 

  • Security is a priority
  • Privacy & customer's data is respected
  • Human accountability
  • Bias mitigation & moderation
  • Ethical AI with transparency